Capitalizing on 7 Learning Modalities

Last week I had the opportunity to get into a dialog with my company's learning council about the future direction of our approach to workplace learning.  My goal was to get them to support the idea of using tools and technologies to foster more informal learning opportunities. Our learning council is made up of a group of senior leaders from each of our business units and some key functional areas.  They are all savvy, successful business men and women in their areas of expertise, but their knowledge of what makes learning effective is uneven.   My approach was to write and present a white paper to them on how to capitalize on the learning modalities that are currently available for use in our organization - including mobile learning and learning through social media.

I wasn't sure how they would react to this.  Like many companies, our approach to workplace learning has mainly been focused on using traditional delivery methods such as classroom training, webinars, and self-paced elearning. To set the stage in the paper and in our discussion, I started by talking about the 70:20:10 Learning Framework.   This was a good choice as it comes across as rational, logical, and easy to understand.  Next, we talked about the proliferation of mobile devices and the explosion social media usage over the last few years, drawing the conclusion that our employees are already engaged in these arenas and that to provide effective learning support, we need to be in there with them.

After setting the stage, we moved the dialog into discussing how we would use each of the seven learning modalities I included in the paper.  I arranged them along a continuum from most formal to least formal (as shown in the image above).  You could argue with my sequencing, but this worked for the purposes of my discussion.  In the paper, I covered each modality by describing its current use, benefits, drawbacks, and recommendations for usage in our future learning offerings.

Here are the seven modalities we discussed, with a brief line about how we plan to optimize each:

Instructor-led training (ILT) - to optimize ILT we need to make sure our courses are learner-centered and discussion-oriented, offering ample opportunities for practice and feedback.

Virtual Instructor-led training (VILT) - to optimize VILT we need to design full, facilitated learning experiences that may include multiple sessions, pre-work, assessments, interactive exercises and post work (not just have a subject matter expert talking over PowerPoint slides).

eLearning (CBT or WBT) - to optimize elearning we need to use story-based, character-driven, and game-based approaches that are interactive and engaging to motivate our learners to stay with them through to completion.

Electronic Performance Support Systems (EPSS) - to optimize EPSS we need to provide relevant tools and place them (physically and contextually) where our learners are most likely going to look for them.

Podcasts and Videos - to optimize our use of podcasts and video we need to create short burst learning objects that address a single topic or specific objective.

Mobile Learning - to optimize mobile learning in the short term we need to post .pdf, audio and video files and take advantage of two-way communication opportunities; longer term we will work with an external partner and our IT team to create and support a mobile learning app.

Social Learning - to optimize social learning we need to create groups and/or topic archives based on areas of interest to our learners, focusing on information sharing, collaboration, and content co-creation.

All-in-all we had a great dialog.  Our learning council members were excited about the possibilities of mobile and social learning.   They recognize the power of embedding learning directly into the workstream: minimizing disruptions to productivity while our employees grow and develop their skills.

The Pros and Cons of Podcasting

I have never been one to get too excited over podcasts.   I know there are a good number of people who like to listen to audio content on their mobile devices or while driving in the car.  Me?  I prefer to listen to something like Pink Floyd or the Grateful Dead when I have a little down time, so podcasts have never been my thing.   That being said, they do have their place among delivery media.  And since most of my learners are sales and service professionals who do spend a lot of time in their cars, I have had my team create a podcast library of downloadable resources for "learning on the go."

This week in the class that I'm currently taking at FSU, we discussed the benefits and limitations of podcasts as a medium for learning.  As good collaborative learners do, we created some very nice lists.   I thought they had a lot of good points, so I'm reprinting them here:

Potential Benefits of Using Audio Podcasts 

1. Portability e.g. easy to load on an iPod or similar device and consume content on the fly
2. Well suited for distributing content that doesn't require visual support e.g. facts, opinions, and the like
3. Good for audiences who need information on the fly - salespeople and service people who spend a lot of time in cars can listen as they drive
4. Good for content that is audio-oriented, such as learning a language, subtle or sensitive communication topics, learning how to play music, or create sound effects
5. Make better sense of computer images when accompanied by audio by providing an explanation
6. Encourage deeper thought when providing audio instruction by asking questions. (Not a benefit unique to audio podcasts?)
7. Audio-only podcasts can be fairly inexpensive to produce (microphone, software)
8. Audio-only podcasts allow students who have dyslexia the opportunity to learn material without being hindered by the challenges of reading words on a page (this was from our reading of Harris and Park, 2008)
9. Can Provide specific customization of information to be learned by the learner as a stand alone, or in addition to original instruction
10. Audio materials can be presented in multiple languages, to target a larger, more diverse audience of learners
11. Podcasts can be used to reinforce lecture concepts
12. Students can work at their own pace, starting and stopping when necessary, and replaying key points of the lecture/podcast as they deem necessary
13. Good for relaying repeated information, leaving teachers more time for higher level instruction (i.e. podcast library or museum tour, as mentioned in the Harris and Park article)
14. Podcasts are a medium that teens/younger students can identify with and be motivated to use
15. Because sound effects are accessible in the public domain, you can create a unique environment that matches the sound and feeling of the content being taught fairly inexpensively vs. trying to create a classroom or video experience
16. Hearing a voice and providing an "eye" break is a huge benefit to online learning. With all the book, article, online reading, sometimes it is nice to have a voice and a "eye" break
17. Provides learners the opportunity to review and re-review information an unlimited number of times 

Potential Limitations of Using Audio Podcast

1. Not well suited for complex subjects that necessitate visual support to fully comprehend e.g. mathematics for example
2. Violates Mayer's multimedia effect when not designed correctly
3. Can only be effective for short topics
4. Passive medium
5. Does not support learning if students are not attentive, therefore the audio must keep the student involved, e.g. asking questions (similar to & elaboration of item 4)
6. The loss of non-verbal cues (body language, supportive material)from the speaker may affect the intent of the message/speaker
7. Aural memory is limited in the retention of information, but this can be overcome in audio-only instruction by the learner being able to control the audio presentation by pausing and replaying the information
8. Audio files take up a lot of space on a computer's hard drive
9. Some people are visual/kinesthetic learners, that is they learn primarily by seeing someone do something or doing it themselves
10. Audio output quality is only as good as its weakest component, which is often the system's speakers. It was pointed out that high quality sound it a necessity for us aging listeners and for those with other hearing losses
11. Lacks feedback. Learner is unable to ask questions or clarify information being presented
12. If targeted toward a specific audience, some previous knowledge of the subject matter is assumed(Difficult to gear toward a universal audience)
13. Does not allow for multiple representations of the material, only auditory
14. Audio only podcasts may be longer than necessary if using words to describe a concept that a picture could teach faster
15. Requires an audio output device, which may not be present on all computers (no speakers on some public-access machines in offices, libraries, etc.)
16. If the learner is not as proficient in the spoken language, it could be limiting especially when accents and territorial dialect are added in to the mix
17. Does not allow for nonverbal cues (already listed in item 6)

This list comes to you courtesy of the Fall 2010 EME6415 class at Florida State University.

Discussing Podcasts and Social Networking with the Learning Consortium

Today I participated in one of Elliott Masie’s monthly Learning Consortium calls. For those of you who have not had the pleasure, this is a valuable way to spend an hour each month. Mr. Masie hosts the calls which address topics of interest to the consortium membership. Members submit questions ahead of time and he provides a brief response from his point of view (usually citing research he has done or read) and then opens the line for other consortium members to share their opinions. Two topics of interest to me came up on today’s call: podcasting and social networking tools.


We have tried to do a few things with podcasting as a learning tool in my company, but in truth all we have done is create audio learning programs. The distinction being that audio learning programs are posted on a website and made available for download, whereas podcasts are delivered to a device such as a cell phone or a laptop through a subscription feed. In any event, the process for creating them is the same. One of my team members is currently working on an audio learning series for managers. It will cover ideas for increasing employee engagement. So, when podcasting came up on the call, it caught my interest immediately. Here are a few of the key points that were shared about creating successful podcasts:

1. Keep them focused - the most effective podcasts cover only a single topic
2. Keep them short – don’t overproduce them with long introductions or irrelevant segments
3. Use two or three voices to create interest – like successful radio shows, podcasts work better when there is a dialog between two or three people rather than just a single voice talking to the listener. If possible, use a mix of male and a female voices.

 If you read my earlier blogs on wikis or microblogging, you know web 2.0 tools are of interest to me. I have been experimenting with several tools to try to determine their practical uses for learning. This is one of the reasons I started blogging. The question that was addressed in today’s call was about which tools are making an impact on workplace learning. Mr. Masie described wikis as belonging to the category of “collective intelligence” tools. He stated that these tools have caught on and are making a strong impact. He noted that because these tools are mainly for sharing “user created content” that rating pages or entries has become important. Ratings help sort out the good from the bad content to bring key learning points to the forefront. I have included a “rate my blog” gadget and a “Digg It “ button on this blog so I can get feedback on what people find most valuable when reading Many Ways To Learn.

The discussion about microblogging was right on the money. Mr. Masie described us as being in the “hype and experimentation cycle” with tools such as Twitter. This is absolutely true for me. I have no idea what people expect me to write on Twitter and, quite frankly, I haven’t found many people who are compelling enough to “follow.” Our in-house tool (Yammer) is showing some promise. I have witnessed a few key connections take place through discussions on Yammer. Also, I received a reply to one of my posts from  a VP with whom I wanted to make a connection. A lot of my work aligns with what she is doing in her department. It was nice to see she recognized that as well.

For what it’s worth you can follow me on Twitter if you want to: http://twitter.com/mpetersell. Better still, you can follow Elliott Masie: http://twitter.com/emasie.